convenience store food service consulting
convenient store consultancy, c-store consulting, food service
 
 

Dean Dirks has a proven track record of achieving successful results. Mr. Dean Dirks has been maximizing profit, improve operations, reduce costs and utilize industry best practices in food service operations for more than 10 years. A partial list of their testimonials and recommendations can be found below:

“Dean Dirks is one of the industry's most knowledgeable people in the food service category. He knows how to grow sales, control costs and generate profits." I highly recommend Dean Dirks...he is one of the hardest working and most diligent and committed individuals with whom I have ever worked."
READ LETTER OF RECOMMENDATION

Hank Armour
President/CEO
NACS

“We contracted Dean Dirks for the below services. In all the services contracted, we were pleased with the results and Dean’s experience was invaluable.”

• Project manager for getting Wal-mart open on time
• Project manager for the Port Orchard Subway remodel
• Project manager for the Poulsbo Subway across from Wal-mart
• Analyzed a potential site-Port Orchard
• Wrote protest letters to Subway for sites (Poulsbo and Port Orchard)
• Analyzed lease
• Negotiated the sale of one Subway location.

Sue Boaglio
CEO
B&W Sub

“As Director of Operations for WS Subways, I opened 13 Subway restaurants with Dean Dirks. We opened Subways in convenience stores, Wal-marts and stand alone operations. His experience in working with contractors, coordinating with Subway and knowledge of the business was invaluable. His projects always came in under budget, the stores opened on time and the openings were smooth. Dean built the restaurant sales with local store marketing and regional advertising. We were all proud of having the #1, #3, #9 and #12 stores in terms of gross sales in our 150 store district.

Dean’s knowledge of labor and food cost control, along with the tools to solve these problems saved our company over $500,000 in 5 years. We constantly ran the lowest labor and food cost percents in our district while not compromising customer service. More than anything else, he built a system for labor and food cost control that has helped us be successful in Subway.”

Becky Tunstal
Director of Operations
WS Subways

“Arby’s in Alaska has been a client of Dean Dirks for several years. We have been very happy with his knowledge of the food service industry, in particular his insights into lowering labor and food costs.”

Mike Navarre
President ZAN Incorporated
DBA Arby’s

“Dean Dirks is one of the industry's most knowledgeable people in the food service category. He knows how to grow sales, control costs and generate profits." I highly recommend Dean Dirks...he is one of the hardest working and most diligent and committed individuals with whom I have ever worked."

Bill Reilly
VP of Marketing- Spinx Convenience Stores
(Former VP of Marketing- Sheetz Convenience Stores

“I have known Dean Dirks for 10 years and during that time I have had the pleasure to work with him in both a shared group capacity and on the NACS Food Service Advisory Committee. He is extremely knowledgeable in all aspects of food service operations and combined with his experience has always been an asset in building and operating food programs.”

Jerry Weiner
V.P. Food Service
Rutter's Farm Stores

"I have worked with Dean Dirks for several years and look to Dean as a pulse of what is happening in the c-store industry specifically in the food service category. He was a major contributor to Boyd Coffee Company's customer advisory committee and assisted Boyds in developing our website specifically for c-store retailers, on-line coffee training for store personnel and introduced Boyds to a vendor scorecard to rank our services to retailers. Dean is a vital resource to us with his in-depth knowledge of store operations, marketing and merchandising."

Vickie Grimes
National C-Store Channel Manager
Boyd Coffee Company

“I have known Dean for 10 years working with him on NACS committees and attending conferences. Dean has a passion and knowledge of food service and the food service category that in one conversation will open your eyes to the realities of this often misunderstood convenience store category.”

Rob Harmon
South Central Sales Manager
Lettieri's, Inc.

“As a former Retail Account Manager of Shell Oil Products US and having worked as a business partner for over two years with Mr. Dean Dirks, I can state the following: the leadership skills and retail experience of Mr. Dirks was the critical success factor in the successful commissioning of 30 sites under the new Multi Site Operations model implemented by Shell. Mr. Dirks also proved his ability to turn around an additional 18 Company Owned Retailer Operated stores, increasing sales performance beyond expectations. It was a pleasure working with a professional such as Mr. Dirks. I recommend his skills for any endeavors in the retail business.”

Cristian Siebold
Former Retail Account Manager
Shell Oil Products US

Committee Participation:
• 2007 Convenience Store News – Industry Forecast
• 2007 General Mills Advisory Group
• 2007 Kraft Foods Grab n Go Study

   
       
         
 
     
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